While Los Angeles was in the midst of a heat wave with record breaking temperatures, YMI was on location shooting the Winter 2009 advertising campaign. In the heart of the garment district in downtown; we got down and dirty in an abandoned warehouse to shoot the new Winter line with two beautiful models; Jenna and Kelly. For its campaign debut, the YMI denim bottoms were styled with our new sportswear collection of tops, dresses and leggings to create edgy chic look. The sportswear collection will be available in stores for Winter 2009.
